Free

Get your Mirror reading

A website, write the brand story, or upload a document. The reading shows the gap, or says when there isn't enough to tell.

Website

No website yet? Write the brand story in the notes below: what you do, where you show up, who it is for. Or upload a document instead.

What should we know about this brand?

Or upload a document instead

PDF, DOCX, or TXT, up to 10MB. You can use this with a website, with notes, or on its own. HUB reads the text and does not keep the file.

In your own words, what does your business do and who is it for? Optional.

This strengthens what is declared: what the business says about itself. It does not count as outside evidence.

Create a public page showing the size of the gap, one sentence, and the source counts. It never includes your email, notes, or the full reading. An uploaded document is not on that page either.

No account or card needed.

A website helps. If you do not have one, write the brand story in the notes. Public sources are extra. You only see what survived the challenge. No credit card. An email, and a website or those notes, is enough to generate the reading. A document works the same way, on its own or with the others.

Uses a model. Open beta, not a usage meter. If this takes a while, wait or retry.

Mirror is free. Nothing to pay to see your gap.

No website, no customers, no artifacts? There is no Mirror to take. Start from origin pressure instead.