Legal

Terms

The plain-language version of what you're agreeing to by using HUB.

Last updated September 2026.

Open beta

HUB is a real, working product, not a mockup, but it's still in open beta. Features can change, and we'll fix problems as we find them. If something breaks or looks wrong, tell us.

Your content, your judgment

What you write into a project is yours. HUB's readings, interpretations, and syntheses are generated to help you think, drawing only on evidence you've actually given it, not invented. They're still a starting point for your own judgment as a founder or strategist, not a substitute for it, and not professional, legal, or financial advice.

Fair use

Use HUB for your own brand work. Don't try to break it, scrape it, or use it to generate content unrelated to the brand strategy it's built for. We may throttle or suspend accounts that abuse the service, including generating far beyond normal use.

Accounts

You're responsible for what happens under your account. Don't share your sign-in access with people you haven't explicitly added as project members.

The Agent

The Agent is one persistent, evidence-bound intelligence per brand. It answers from HUB's own method when a HUB term is asked, marks general knowledge as general, and refuses brand judgments that the evidence and approved decisions do not yet support. It does not invent a brand from no evidence. Agent conversations stay private to the project. They are not published.

Free use is 50 messages per calendar month, enforced on the server. Reaching the cap is not a suggestion. If you lapse or cancel, the object goes dormant rather than being deleted. Cross-account learning is off.

Ending your account

You can ask us to delete your account and data at any time through the contact page. We can suspend accounts that abuse the service or the underlying AI provider's own terms.

Changes

If these terms change in a way that matters, we'll say so on this page rather than quietly editing it.

Questions

Reach us through the contact page.