Pricing

One HUB. First evidence, then decisions, then a living watch.

Mirror is free: your HUB begins. Build establishes the Brand Platform inside that HUB. Living keeps reality connected to those decisions.

First reading

Mirror

Free

Email and a website in. A gap reading and a share link out. Forever free for the first reading. Your HUB begins.

  • A first honest reading from public evidence
  • A share link for the gap, not a login
  • Fair-use and rate limits apply, so the first reading can stay free

Featured

Build

$3,900

One brand. The full journey that establishes the Brand Platform inside your HUB, then the Foundation deck.

Once the Platform is approved, HUB holds a machine-readable constitution: what the brand is, what it must never betray, and how it sounds. Then you can Ask HUB, and answers follow those decisions rather than website guesses.

  • Through Brand Platform approve
  • Foundation deck

After Build

Living

$199/mo

The same HUB continues observing. Living watches reality against the decisions you made, and tells you when they start to drift. Or $1,790/yr (about $149/mo).

Living unlocks after an approved Brand Platform.

  • Living Team is $399/mo for extra seats or light multi-brand

Other arrangements: Build + guide is $7,900 with the author of the methodology; practitioner licensing is coming next (about $6,900 to license the method, plus $99 per seat per month); enterprise and multi-market work is quote only.

HUB and an engagement are not the same work.

HUB runs the method on evidence you supply and evidence that is already public. An engagement is the method run by its author, on evidence gathered inside the organisation: interviews, observation, and judgment applied to a specific market and a specific competitive position.

HUB is priced as a product. An engagement is quoted.

Prices in USD.